African Botanics
African Botanics is a luxury skincare brand rooted in South Africa’s extraordinary botanical heritage and guided by a philosophy of conscious performance. The brand brings together ethically sourced indigenous botanicals and advanced plant-based science to create high-potency formulations that respect the skin, the body, and the environment. Every product reflects a balance of efficacy, sensorial pleasure, and environmental responsibility.
Central to the brand’s visual identity is an elevated expression of natural sophistication. Inspired by the richness of the African landscape, the identity draws on refined textures, considered compositions, and a restrained, grounded palette to evoke a sense of modern, ethical luxury. Typography, digital design, and packaging work in harmony to communicate clarity, integrity, and scientific precision—capturing the synergy of nature and innovation that defines African Botanics.
Services
Brand Strategy, Creative Direction, Collateral Design, Ecommerce Website Design
Year
2024